eBay UK has launched a new feature that allows sellers to create and share custom posts on various social media platforms (Facebook, Instagram, Twitter, and Pinterest). This feature is currently only available for eBay UK sellers. However, eBay US sellers can stay tuned for a likely announcement on the US Seller Announcement board.
With this new feature, eBay UK sellers can drive traffic to their Shopfront, create custom posts to generate new interest, add hashtags and images to showcase their listings and manage posts on all social media platforms. EBay UK sellers can visit their new Social page to access this new feature.
It seems this is now available also on eBay US. https://community.ebay.com/t5/What-s-New/New-Create-and-share-custom-posts-on-Facebook-Instagram-Twitter/ba-p/33691664