Category: Walmart

  • Important reminder about our Walmart Buy Box Ineligibility policy

    Walmart reminds sellers to offer competitive pricing to ensure their products remain visible and purchasable on the site. The Buy Box favors competitively priced offers, and items priced too high may be hidden from the main page. Additionally, offers that significantly exceed the usual prices might be removed or considered as price gouging. Sellers are…

  • Review your Walmart product content for authenticity claims

    As outlined in the latest Walmart Marketplace Seller Digest: “You can no longer make authenticity claims in product titles or product details. Any items with product titles or product details that include authenticity claims will be unpublished from Walmart.com unless you obtained Walmart’s express approval for the claim prior to December 22, 2023.”

  • Walmart Connect + TikTok Partnership

    The pilot partnership between TikTok and Walmart began in 2022. The results were promising, so Walmart Connect, a robust advertising platform that reaches Walmart’s extensive customer base both offline and online, now enables all advertisers to leverage this opportunity.

  • GPT- Walmart Seller Assistant

    I have been using ChatGPT for some time and decided to create a simple Walmart Seller Assistant GPT, which I fed with data from our own internal knowledge base about Walmart, as well as knowledge from the official Walmart Help website. ChatGPT just opened its official GPT store to the public, so I am excited…

  • Walmart has launched App Store

    Walmart has launched an App Store in its Seller Center, as announced in their October 2023 newsletter. The App Store is similar to those found in Shopify and WooCommerce, allowing sellers to easily find and purchase apps. Currently, the App Store is in its early stages, with limited one-click app integrations. Sellers still mostly use…

  • Extended Holiday Returns at Walmart (2023)

    Walmart has initiated an extended returns policy for the holiday season, applicable to purchases made from October 1 to December 31, 2023, allowing returns until January 31, 2024, with few exclusions. Aimed at enhancing customer satisfaction and fostering repeat business, this policy is mandatory for sellers on Walmart’s platform, projecting a positive impact on sales…

  • Our Video Review of the recent WFS updates (Walmart Marketplace Newsletter – Sep 2023)

    Walmart now allows larger items, up to 500 pounds, in its shipping service, making it possible to send big things like fridges and furniture. Additionally, with its new multichannel feature, sellers can fulfill orders from different platforms using WFS, presenting a robust alternative to Amazon’s MCF.

  • WFS Expands Services: Larger and Heavier Items Now Welcome!

    Just in time for the holiday season, WFS has enhanced its services, allowing customers to store and ship a wider range of items without any minimum or maximum restrictions. Now accommodating products that are larger, longer, and heavier, and even those in multiple boxes, WFS caters to items such as big screen TVs, home gyms,…

  • Introducing Walmart’s Ratings & Reviews Policy

    In the latest Marketplace Newsletter, Walmart highlights the importance of genuine and transparent product reviews. Sellers are urged to get familiar with the policy, especially about incentivized reviews and those submitted by company employees. Not following these guidelines might lead to suspension or termination.

  • Walmart Is Opening Up Its Marketplace in Chile

    During the recently concluded Seller Summit, Walmart unveiled its ambitious plans to expand its Marketplace to Chile. This strategic move aims to offer cross-border sellers an avenue to reach a fresh market and is a testament to Walmart’s continuous drive for global expansion and outreach.