Facebook Marketplace – Merchant Commerce Feature
The recent influx of new e-commerce marketplaces popping up, trying to undermine Amazon’s dominance, is great for both sellers and buyers.
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Sell on Google Express with Shopping Actions
Google Ads allows you to pay Google to display a link to your website when people search for related terms. Google Shopping can be used to promote your website visually with an image as illustrated below. Both Google Ads and Google Shopping offer PPC (pay per click) pricing. Google generates charges based on how many times an ad gets clicked on. Once someone clicks on the ad, they are directed to the retailer’s website where they can make a purchase.
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Jet adds My Faves button – a simple version of a wishlist
Jet.com just added My Faves button (a small heart icon next to the Add to Cart button), which allows buyers to save products and purchase them later. It is a simple version of a wishlist, currently you cannot create different lists, just keep one long collection of products.
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Jet introduces reviews
This month Jet added reviews to their website, something the GeekSeller team has been hoping to see for a long time. This enables Jet buyers to leave reviews on products. This is an important feature, as most shoppers make buying decisions based on reviews. Below are a few highlights about Jet’s review system: Buyers will […]
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Wal-Mart Decides to end their ShippingPass, Amazon Profit Grows
Wal-Mart’s CEO of e-Commerce, Marc Lore has shared changes to their version of Amazon Prime, called “ShippingPass.” This was Wal-Mart’s attempt to offer a competitive 2-day shipping service, at almost half of the annual membership cost ($50). However, they are stopping the official ShippingPass service, but it’s not quite what you think. Instead of charging […]
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Amazon and Wal-Mart Make News with big Announcements in January 2017
Amazon Plans to Hire 100,000 full-time employees On Thursday January 12, 2017 Amazon made a big announcement: It plans to hire 100,000 more full-time employees over an 18-month period. Amazon is building new fulfillment centers in California, Florida, and Texas, and will likely add many of these jobs to the new fulfillment centers. Amazon has […]
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Jet goes with a digital strategy for the 2016 Holidays, while Amazon increases TV ads
According to this Mashable article, JET has been marketing in a different manner during the 2016 holiday shopping season. JET has switched their marketing campaign from TV commercials to digital media. This big change took place almost immediately after being purchased by Wal-Mart in August 2016. To give a perspective on JET’s increase in online […]
Continue readingAmazon Continues to Grow Business in Addition to E-commerce as they compete with Wal-Mart
The Wall Street Journal reported in this article that Amazon is developing their brick-and-mortar business around the U.S. and the world, after becoming the top online e-commerce business in the world. Wal-Mart – on the other hand – has done just the opposite. Wal-Mart has developed the largest and most successful brick-and-mortar business with their […]
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Wal-Mart’s E-commerce Plan for 2017
As reported in this CNBC article, Wal-Mart is planning for more big investments into its e-commerce side of business. As Wal-Mart plans for the next several years, they have made public its plans to slow down in opening new brick-and-mortar stores, while it plans to invest in its e-commerce business. In recent news, you may […]
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